Instagram Achieves Milestone and Planning Advertisements

In April 2012, the largest social network of the world, Facebook, which has over 1.15 billion users, acquired the popular photo-sharing app Instagram. This acquisition had led to an outcry by the loyal users of the app, who were worried that the social network would ruin and damage the loved photo-sharing application. However, this doesn’t seem to be the case as it was announced on Sunday by Instagram that it has managed to achieve the milestone of around 150 million users. This means that in the last six months, the app has gained around 50 million users and since its acquisition, 128 million users as per the reports of the company.

For a new social network, Instagram has managed to grow quite rapidly. In comparison, it took Facebook about five years to reach the milestone of 150 million users. Earlier this year, it had been announced by Twitter that it had managed to surpass 200 million users, after operating for a total of seven years. As compared to both of them, Instagram is only three years old and has reached this milestone quite quickly. There is no doubt that the acquisition of Instagram by Facebook had added some appeal to the app and helped it target a broader audience for that matter.

The company said that around sixty million users of the application are from outside of the US. According to an analyst, this speedy development of the app indicates that the marketplace has become quite mature. This means that as opposed to Twitter and Facebook, Instagram has the benefit of being launched into a largely mature market that’s full of smartphone and internet services users. However, on the one hand, it gave Instagram the advantage of growing even more quickly than other social networks. But, it also means that other products can grow even faster in the market.

Nonetheless, apart from achieving this particular milestone, it was also announced by Instagram that within the next year, it would start running ads on its network. Emily White, the COO of Instagram who joined this photo-sharing website from Facebook stated that the challenge the company is currently facing is to figure out how to incorporate marketing into the website, without inflicting any damage on the cool factor possessed by Instagram. The addition of advertising isn’t such a great surprise for the users, but it will not be appreciated especially after taking into account the activity of the top brands on the website.

Nonetheless, it is the opinion of analysts that Instagram might be able to learn some lessons from the success and failures of its parent company, Facebook. The photo-sharing website will have to strike a proper balance between giving value to advertisers without irritating their users with excessive ads. In this regard, Facebook can have some useful pointers as it managed to roll out advertising to its mobile users successfully. Instagram is aware that it could capitalize on its huge audience and earn millions of dollars, buts its vary of outraging the years like it did when it changed its terms of service.

Facebook Gives Reward For Bug Identification

Facebook is now accessible to people worldwide and has in fact become a public company as well. However, Facebook has to take numerous safety precautions to ensure that the information of its users remain confidential and secure. Therefore, the company introduced a policy of giving rewards to those individuals and researchers who can identify any new security flaws or issues in the system.

Arul Kumar is a young and only 21 year old Indian engineering graduate who managed to identify an important bug in the Facebook security system through which it was possible for individuals to delete any photo that is saved on the social networking website. Facebook rewarded him with cash about $12, 500 or 8 lac Indian Rupees. Bounty programs are operated by a number of companies because they can actually prove to be immensely useful. However, it is Facebook and Google that are known for having the largest bounty programs. When Arul was awarded the critical bounty, he stated that he would use it to make his family comfortable.

Apart from that, he also mentioned that he wishes to learn more about programming and discover new security practices in regard to the computer. He mentioned that he is only a beginner and doesn’t possess much skills related to ethical hacking etc. He will be getting this bounty in this month only. However, this is not the first time that Arul has actually identified a bug for Facebook. A month ago, he had found another bug on the system and had informed the social network. He was promised a bounty of $1500 for that identification. But this reward hasn’t been given to him as yet.

He stated that he had learned the existence of the bounty bug program of Facebook earlier this year, which stated that any individual identifying flaws in the system of the social network would be given a bounty. Arul said that he had used networking and programming tutorials on the web to train himself for getting his hands on some bounty. He added that it did not take any technical wizardry on his part to identify the photo deleting bug on the social network. He clearly stated that the only reason he had managed to identify that flaw is that he kept his eyes open.

At first, his claim had been rejected by the security of the social network. They said that when they had taken the steps, they hadn’t been able to delete any photograph. Facebook had recently rejected the claim of a Palestinian researcher as well, who had then hacked into the account of Facebook’s owner, Mark Zuckerberg to prove his point. Arul convinced the security team by making a video that depicted the steps of deleting a photo and got a positive response from the social network.

No Reward for Hacking Mark Zuckerberg’s Page!

With the widespread use of the internet, social networking has become a popular hobby amongst people. It is said to be an excellent way for communicating with people, sharing information and even starting up small home-based businesses. Amongst these social networks, the name of Facebook is renowned as it is the largest social network of the world. Mark Zuckerberg and his Harvard roommates launched it in 2004 for the college students, but it has spread far and wide and is being used by 1.1 billion people all over the globe. However, the use of these networks bears risks because there are security loopholes that exist.

Facebook offers rewards to technicians and researchers who are able to point out the flaws and ways to close them. However, the social network has refused to give the said reward to a researcher who exposed a security flaw in the system. This is perhaps because the researcher hacked into the profile page of Mark Zuckerberg, the creator of Facebook himself in order to expose this flaw and is thus being denied the customary reward payment from the social network. Rewards are given to those who discover security hole, but it seems that Khalil Shreatah, a Palestine researcher may have gone too far when he decided to post this information directly onto the profile page of Mark Zuckerberg.

The Palestine researcher stated on his own blog that he had discovered a way through which users of the social network could alter the timeline of another user by circumventing the security of the system. He mentioned that the security team of the social network had ignored him and this had urged him to take the unusual step of accessing Zuckerberg’s profile and posting it there. Screenshots of the posting were provided on his blog as proof that he had indeed done so.

His post on Zuckerberg’s wall apologized for the action, but he mentioned that Facebook’s security team wasn’t taking him seriously. For exposing this security flaw, his reward had been getting his own Facebook account disabled. However, he had received a message stating that he had violated the Terms of Service due to which he wouldn’t be paid a reward. But, the message also said that they hoped he would continue exposing any vulnerability he could find in the system. Facebook said that it appreciated the help of researchers in identifying flaws, but it did not give permission to hack into the accounts of users.

Matt Jones, the security engineer of Facebook posted on Sunday saying that the bug had been resolved on Thursday, but they should have consulted the researcher for additional instructions after the initial report had been received. He said that the social network received hundreds of reports on a daily basis and over $1 million had been paid for them. But, most of these reports are misguided or simply not worthy of attention. He said that the important issue was how the flaw had been demonstrated and now what it was. Therefore, no payment would be made. 

Buy Pinterest Followers and Outrun Your Competitors

While the title says you could buy Pinterest followers but with the latest services available on the internet you could buy likes from Facebook, Google+ votes, Instagram followers and Youtube likes & favorites. These social media marketing services are available at low costs from several reliable service providers on the internet on monthly fees basis or onetime payments. Small businesses, large enterprises and even computer users sitting at home could take advantage from these services. This service has a wide range of areas to cover for anyone including the increased volume of traffic on the website, boost in sales or simply more views of a particular page. While the importance of SEO services and web analytics has been recognized by all businesses, the huge effect of these services could not be overlooked as well. Here are some of the benefits of this service:

Benefits Of Buying Likes, Views, Followers And Votes

The points below have been given to cover as many aspects of the service and their benefits as possible but you could explore the individual websites of service providers to know the specifics of their services:

• Whether you buy Google+ votes, Pinterest followers or Youtube Subscribers, these are the most affordable services available for effective marketing.

• While the targeted audience and your webpage content could affect the time in which results are produced but mostly you get to see good results in a few months; and sometimes even weeks.

• These services cover almost all of the most popular social networking websites on the internet including the Google+, Facebook, Instagram, Pinterest and services like Youtube.

• The followers, views, votes and subscriptions are from real people – no illegal stuff is involved but you are still recommended to explore your options unless satisfied.

• While votes and views seem to be superficial benefits, subscriptions and followers prove to be increasingly beneficial for businesses. Once the people have you in their lists or subscribed services, they are automatically spreading your message as they interact with people online and more people get to notice you in their profiles.

• When you buy Instagram followers, Facebook fans and Google+ votes, you get benefit in more than one ways: first, these people become your customers and second, whoever gets to see these many likes and followers on your page becomes a lead.

• The number of likes, followers and subscriptions play an important role in search engine optimization for your website. This is an additional advantage that you don’t even have to pay for.

• These services are not limited to large enterprises or to a certain group of people: even if you are a drummer sitting in the house waiting for a twist in your career, you could buy views on Youtube or Facebook fans to get the exposure you have always thought of.

• When you buy Google+ votes or likes followers for Twitter or Instagram, you know you are targeting a platform where the number of people is only going increase so your popularity is unlimited.

There are many other benefits when you buy Pinterest followers or Youtube likes & favorites but a better way to know them would be to get in touch with the service provider. There has always been a big competition among big companies and internet has made it even tougher: it just so happens that these competitions benefit the consumers usually. So never forget to inquire about promotional codes and special offers as you’re about to purchase the services from a provider. 

Buy Google+ Votes – It is the New Way to Sell More

Social media marketing and social networking is the new way businesses have started to approach their customers and make new ones. There couldn’t be a better way to connect with your consumers in the past but now that you have one, you wouldn’t want to miss it. You can now buy Google+ votes and thousands of Facebook likes to show your webpage visitors how popular your services are. This is the new marketing strategy applied by hundreds of companies and since it meets all the legal requirements described by social networks, there’s no harm in trying it out. The only thing that needs clarification is the understanding of why these likes or votes would matter. No rocket science involved and no intricate details: they are useful and with time you will realize that.

Understanding The Need Of Buying Votes And Followers

The effect of social marketing has grown to such levels that now when you see a webpage without likes and votes, you feel like moving off the webpage instantly. This isn’t a joke or a statement merely given out to support a service: it actually matters and a little exploration of websites and blogs can easily open the truth on you. First impression when you look at the likes and votes on an article: you actually start thinking about the influence of the writer on its readers. Your mind wonders that there must be a reason why this person is getting these many likes. This is just the point where you as a business can take advantage and buy Facebook likes or Google+ votes to grab the attention of visitors.

Ever noticed when you are walking down the road and there’s a big crowd gathered in one corner: you are psychologically asked and piqued by your brain to see what’s going on. It could be something important or just a display of juggling: who would know until they go and watch it? Similarly, the likes on your webpage urge the visitors to know more about your services or products. Most of the times people use internet to get information about new services and products, and get help from some helpful reviews. These votes and likes play an important role in convincing the people about your particular product/service.

What Type Of Businesses Can Benefit From This Service?

Any type of business can benefit from this service and buy Facebook fans or likes to give more influencing exposure to its product. You might have a small business looking for exposure to a large number of people or you might own a big business that needs more sales to step into the competition among the biggest giants in the industry. You could even be an individual wanting more fans to promote his/her talent e.g. guitaring, singing, painting, debating, dancing etc. This service is unique and covers a large number of industries and it wouldn’t be wrong to say that it covers them all.

You can buy Google+ votes and have more fans of your webpage so the internet users feel secure about your services/products. This is how businesses are now operating on the internet: through social networks. Even the Fortune 100 companies have created their pages on social networks to get direct feedbacks from customers, interact with them without any middle liaison and provide them with answers to their queries. If you are a band waiting for a breakthrough for quite some time, buy Facebook fans today and see how you reach the top of the world in no time.

Why Buying Facebook Fans is Beneficial for Your Business?

You know how people love to follow their friends and be equal to each other in terms of technology and possessions. If your friend has an iPhone today, you’ll probably have one tomorrow because you just can’t ignore the idea of not being on the same level as your friend. But now is the time to make use of this idea in a more innovative and productive way. This could be done by buying a few likes for your services or products. This is absolutely possible and perfectly legal; so you don’t have to worry about the use of service. So how can you buy Facebook fans? You’ll know as you read more.

Since the topic is about buying the fans, it doesn’t include your colleagues, friends and family members because they will definitely not ask for money for liking your service. The goal here is to buy Facebook likes and you will definitely wonder why you are buying them. It is a good question but if you try and think about your business a little deeper you will realize the importance of these likes and fans. These likes and fans are being discussed here in terms of marketing campaigns and marketing strategy. Having a few likes on the service or product you sell is not a big task but having many of them is what matters: at least when you are a big company.

The idea that needs understanding here is the basic mentality of a consumer in the market; and by market it also means the internet. Whosoever is in the market to buy something, the first concern is of security. A consumer will never want to buy something that he thinks will not last for long or benefit him as much as is expecting that thing to. As a matter of fact, the consumer will never throw his money in the wind and will do all the necessary research before purchasing something with the hard-earned money. This research for consumer is highly supported and strengthened by other consumers in the market: if others are liking, appreciating and buying it, there are high chances that you will too.

So while you know internet is playing the major role in the economy of almost all industries today, you should not stop yourself from taking advantage of it. How you can take advantage of internet – you buy Facebook fans and likes. Furthermore, you can buy Twitter followers; and keep in mind the impact these likes and followers can have on your sales and traffic. You will find hundreds of articles on the internet trying to educate website owners on the fact that Facebook likes, Facebook fans and Twitter followers play an important role in search engine optimization and in turn, the website traffic. You’ll have to strive hard to find reasons that prove things otherwise.

So you can buy Twitter followers today and start noticing the difference. You are definitely keeping a track of all web analytics and you will be glad to notice the difference these likes and followers will have on your webpage. Businesses are running hard to excel and beat their competitors; and the battle has drifted into the social networking websites to interact with the consumers directly. When you buy Facebook likes and internet users see them on your product/service page, they will naturally consider you among the best companies in the industry today: which isn’t what you would really not want.

The Role of Different Social Networking Platforms in Growth of a Businesses

With the advent of technology, marketing has also changed a lot. There are different aspects of marketing and it has changed drastically over the period of time. Everyone has been moving towards online marketing techniques because it can help your business grow during a short period of time. There are two basic types of online marketing techniques, i.e. search engine optimization (SEO) and social media marketing (SMM). SEO can help you in making the rankings of your website better and SMM can help you in building relationship with the customers. There are multiple social media portals like Facebook, Twitter and LinkedIn etc. These portals have different features that can help you in interacting with your customers. You can easily promote your business with the help of these portals by introducing different products and services. Apart from that, your target audience or customers can contact you anytime and give their feedbacks, which can help you in improving your services.

It is better to hire a professional social media expert or utilize the services of a reputable online marketing company. They will start the work by doing the research and competitive analysis. After that, they will devise a social media plan, which will help you to build a direct relationship with your target market.  They will send that proposal and plan to you and you need to make sure that it is targeting the right people with right kind of strategy. Only then, this plan is going to be successful.

If you want to see the impact first and start with initial SMM services, it is better to start off your campaign with Facebook. A Facebook fan page of your company will be created, which will have all the important information about your business. Initially, an SMM expert will start promoting your page and would leverage people to ‘like’ your page. You need to understand that you should only focus on your target market. These are the people who are associated with your business or your potential customers. If you will ask them to add people randomly, it won’t be of any use because those people won’t be interested in getting updates about your business. Therefore, you will not be able to convince them to buy your product or service. You can also use Facebook page for promoting different articles or blogs that you are posting on your website. You can give them a small teaser about it and they can click to go to your website. It will eventually help you in getting more visits.

Twitter is the best social media portal for sending small, to the point and important messages to your followers. It also involves the first step of community building, where you will have to find the people who are your target market and after that, you can promote your products or services.

Twitter in General

Social media portals have gained an immense popularity in the eyes of online marketing. Everyone can understand that social media can do wonders for their business, which can help them in growing their business substantially. Twitter is considered to be amongst the most popular social media portals in the world. It is a tool where a person or an organization can continuously ‘tweet’ their thoughts about different products, service or business. Initially, it was only used by some learned people who used to share their thoughts or popular quotes through tweeting them. But later, business owners understood its potential and these days, almost every business has an account on Twitter. You can easily see the links of Facebook or Twitter on their websites. Whenever you will click on those links, it will take you to their respective Twitter or Facebook account.

Twitter basically works with the help of ‘followers’ and ‘following’. Followers are the people who are following your activities and they have subscribed you after you have approved them to do so whereas following means those people whom you are following. It is not necessary that these accounts are only handled by people. Different business or companies or products have also created their Twitter accounts and they keep tweeting about the activities that are happening within their business.

But first of all, it is necessary that you should have a good amount of Twitter followers who have subscribed for your updates. You can ask your social media expert to do that for you. You can either hire an individual expert or you can hire the services of an online marketing company who is efficient enough to promote your business. You can increase your followers by sending invitations to people who are associated to your business or who comes under your target market. But it is necessary to segment them properly because you can’t add random people who have no interest in your product or business.

You can either use your Twitter account to tweet about your products or you can use it in assisting you in your online marketing strategies. Basically, you are only allowed to tweet certain amount of characters and it’s a kind of a limitation but you can send as many tweets during the day as you want. Many people use these tweets to promote the link of different web-pages on their website. They also use it to promote a certain video or blog as well.  But usually, they wrap those links by using bitly.com, which helps them in shortening the big links. In this way, they can easily tweet a link along with a small description. It is necessary to rethink before tweeting because a lot of people are misusing it by abusing people or companies etc.

Twitter Launches A Music Service with Recommendations from Artists

Twitter has revealed a new music application which is going to suggest tracks depending on who you are following on their network. Tracks can be played in the application directly through the services like iTunes, Spotify and Rdio. The software shows songs that your friends currently are listening to. Also, you see the suggestions from various artists. It follows the moves by other different social networking websites, like Facebook for incorporating music recommendations into the new Twitter music services.

In the last year, Spotify made an announcement of its own system of "follow", but the feature is still to be unveiled to mobile users. Twitter's new application, named #Music, will expectedly be available for iPhone to download shortly. No such application has yet been made for the users on Windows Phone or the Google's Android platforms, but there’s going to be a browser-based version available.

The app will in beginning be available in the US, UK and Ireland, Australia, New Zealand and Canada, with further countries soon being added.

The Idea of surfacing Songs on Twitter

The #Music app was compared to a "twenty first Century mixtape" divulged on Good Morning America. Twitter's Stephen Philips, in a blog post, explained that the app will use Twitter activity, comprising engagement and tweets, for detecting and surfacing the emerging artists and most popular tracks. He said that the Twitter music app also brings artists' Twitter activity relating music front and center. Users can visit their profiles for seeing who they are following and for listening to the songs of these artists.

He further added that almost half of Twitter’s users are following at least one music artist and that’s why most of the artists turn to Twitter for connecting with their fans and admirers, and that’s the reason Twitter wanted to come with a way to surface the songs that people tend to be tweeting about.
In advance to the release of app, Twitter has given early access to several musicians. These artists include Moby who commented the #Music to be an interesting music resource.

The Failure of Apple

Several companies have already tried to get into the prospective of music’s social recommendation. Apple also came into the market with its app called Ping. This service was built within its iTunes which promoted music that it thought users might like. At the launch of Ping, late Steve Jobs said that the Apple thinks that the app is going to be popular rapidly, since 160 million people will switch it on. The Ping was closed last year in September.

Facebook Launches ‘Home’ and Working On Newsfeed Design!

Facebook is the biggest social network of the world as it has over a billion users as of September 2012. It was launched in 2004 by Mark Zuckerberg and a bunch of his Harvard roommates for the students of the college. However, it became immensely popular and eventually spread out to students of other colleges and schools. Today, the social network is used by people all over the world no matter where they are. The company decided to go public last year. Facebook Inc. has been around for nearly a decade, but it’s not willing to curtail development, not even after the disappointing IPO last year.

The social network is constantly working on introducing new features to keep its 1 billion users interested and entertained. The company has laid low since the really disappoint IPO, but it seems that now it is going to take some steps come spring. The social network will swing back into action with a new newsfeed redesign and Android software as well. In 2011, the social networking website launched a major change with the ‘Timeline’ design. This move indicated that the company wanted to offer its uses a greater personal experience on the social network.

In a 2012 interview, the Chief Executive Officer of Facebook Inc. Mark Zuckerberg had said that the social network would continue working on things that would have value in the long run and will aid the users in staying more open and connected. The latest developments of the company are based on these goals. There are around 600 million people who are using Facebook mobile these days. Therefore, it is correctly assumed by the company that this is the most important frontier that can be expanded over the upcoming 3 to 5 years. A new software was released by Facebook this April.

The name of the software is Home and it enables owners of Android smartphones to replace the home screen of their phones with their newsfeed of the social network. This means that people don’t need to launch the Facebook application for accessing the social network. They will be able to stay constantly connected with the Home application. This particular software can be downloaded on any Android device. However, the social network has also launched its own smartphone, which has been especially designed for running the Home software and carries a price tag of $99. The phone is known as HTC First and is available with AT&T.

Zuckerberg said that the purpose of launching this interface was to make the experience of the users deeply personal. However, this experience might be at the cost of personal and face to face interactions that take place on a regular basis. Nevertheless, the less controversial of the two offerings is the new newsfeed design of the social network that will be launched in the next few weeks. The only information available about it is that the clutter will be reduced and the focus will be on the interests of the individuals and will offer a greater sense of personalization.

Facebook is a Treacherous Path For App Makers!

One of the most popular social networks today is Facebook. Launched in 2004 for Harvard students only, this social network has become accessible for every individual now. Today, Facebook has over one billion users, making it the biggest social network. However, there are some downsides associated with this network for app developers. A video sharing Facebook app called Viddy seemed to have a very bright future last spring. The 30-person startup that was only a few blocks away from Venice beach had skyrocketing user growth figures that impressed potential investors considerably. The app was able to garner a $370 million funding for itself in this way.

The app was considered ripe for a buyout of more than a billion and it was being regarded as the ‘Instagram’ for video by the technology press. Pop star Justin Bieber also wanted to invest in this unique app and eventually that’s what he did. Just like South California’s skies, everything seemed sunny until this month. The company has laid off around half of its employees currently, and even fired its chief executive officer. It is now blaming Facebook Inc. for the plummeting user numbers it’s encountering- ironically, it had deemed the social network to be the ticket for its success.

Brian O Malley, the director of Viddy and also part of Battery Ventures, an investor of Viddy said that even though it’s been accepted for years that Facebook can drive huge traffic, it is also known that the social network can influence who is getting the traffic. He added that the decline of the application had not been anticipated by the company or its investors. The dramatic turnaround of fortunes for the company is now a very common tale of developers of services and software who contributed to the viral stardom of the number one social network, only to sink when Facebook made changes to the way third party apps can solicit and communicate with customers.

Entrepreneurs and investors are of the opinion that they are wary of building businesses that rely on Facebook because the social network tends to cuts off apps unpredictably and then suppresses their presence. Some people are also of the opinion that because of its power of making or breaking companies that are dependent on its one billion customer base, the social network could also face regulatory scrutiny. The director of developer’s products of Facebook, Douglas Purdy said that the company boosted traffic of those apps that proved to be popular and traffic was directed away from those that weren't.

He added that around 90% spam complaints had been cut down by the social network in just last year. Purdy also asserted that they did not wish to be kings. It was left to the customers to decide what they want. A good app developer would get traffic if they displayed the desired content. However, he did not elaborate on the company’s relationship with individual developers. Developers that support Facebook say that its right in prioritizing its user as they can abandon the social network if they aren't pleased.  

Making Money On Google Plus

Google has launched Google+ to build its name in the social media arena as well. Every business owner understands the importance of social media in today’s time. It has the ability to bring more business because you are able to interact with your target market on one to one basis. That’s why; Google+ is considered to be a new tool for promoting one’s business.

Google+ to Make Money:

The competition is tough as Facebook and Twitter have already penetrated the social media market but Google+ has also created a place for itself. Google+ provides some additional features that can help you in making money:

• There is a feature called Cloud, which could be used to share information or content. Therefore, if you have a profile at Google+, you can use it for sharing your business information with the help of Cloud. But you need to make sure that you have built your audience first. 
• The two most exciting features of Google+ are huddles and Hangouts. Huddles allow you to do a group chat while hangouts allow you to do video chat. You can easily use these two features to interact with your audience. In this way, you can introduce your product and business to them. You would also be able to get a direct response from them via these two features. 
• It is important to understand how Google+ actually works. Don’t follow it blindly like a Facebook fan page. It’s extremely different from other social media portals with its own individuality. For example, you can do everything with a profile and you don’t need to create fan pages for your business. That’s why; you can manage the activity of promoting your business or product with that.
• You can also write a good informative article or blog post with an affiliate link or sign up option. This will directly take the readers into the sales funnel. You can post it as a Cloud and ask your audience to talk about it. Whenever they will click the post link, they will enter into your website and you can monitor their activity from there.

Google+ for Email List Building:

One of the most common practices that could help you in making good money is a well-structured list of email address. If you are able to create a list of your potential clients, it can do wonders for you. You can create this list by following these steps:

• The best way to do that is to create a signup form on Google+ and ask your target audience to join your mailing list. Tell them the benefits of doing that. For example, you would be sharing good information with them in the form of newsletter or blogs. You can also offer a free product like an EBook.
• Google+ also has an option of opt-in circles. This will allow people to opt-in to your Google+ profile if they want to get updates about your circle. So, you would be creating an email list of the targeted audience who would like to listen to you and you could send them relevant information on regular basis.